Friday 28 November 2014

About London Fashion Week

London Fashion Week has not yet reached the commercial level of New York and is less likely to follow fashion trends. Rather, each London fashion house showcases its unique take on fashion-forward concepts, and their collections are still market ready.

 The heavy hitters in London like Richard Nicholl, Christopher Kane and Giles Deacon are all amazing designers who produce commercially viable collections that would stand out at any of the fashion shows around the world. The original Italian Fashion Week was not held in Milan, instead it was held in Florence at the hands of Giovan Battista Giorgini. He held the first "fashion parade" in the living room of his house "Villa Torrigiani". Then the Italian week later moved to Rome, and then Milan where it is currently held in haute style today. Paris Fashion Week brings each season's chaotic schedule of international fashion weeks to an end. High-end French designers include: Christian Dior, Coco Chanel, and Louis Vuitton along with many more stunningly talented designers.

Typically, Paris has some of the most extravagant shows, especially with Paris Couture Week. There are many fashion designers and even graphic designers who have great clothing ideas but aren't sure how to market themselves or their ideas so they get seen by the right clientele. Some of you are even probably thinking to yourself, well I already know how to make a website and sell my clothes online. If that's the case then you are one step closer, but how long does it take for a new site to show up in searches on Google or a new blog to get followers? Then there will be those websites that strictly allow clothing ads, which gives you a better chance of getting your designer clothing seen but most of the posts are brand name products that are mass produced and sometimes even used.